Designing for Behavior Change For Agriculture, Natural Resource Management, Health and Nutrition

July 2013

This field-tested, six-day curriculum responds to community development managers’, program planners’ and behavior change officers’ need for a practical behavioral framework that strategically aids them in planning for maximum effectiveness.

This curriculum, originally adapted from the Academy of Educational Development’s BEHAVE tool and developed into a maternal and child health curriculum by the CORE Group Social and the Behavior Change Working Group, has now been tailored, updated and extensively field tested for food security field-based staff to include more case studies, stories and examples; clarification of determinants and key factors; Barrier Analysis (a rapid formative research approach); a half day of field work using formative research; guidelines for selecting appropriate behavior change activities; and more.

Additional details

PublisherUSAID
ThemesBehaviour change
LanguageEnglish

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