Human behaviour is influenced by the environment, family, society and culture. Behaviour change is influenced by many interrelated factors, such as perception of risk or benefit related to a given behaviour; the skills and belief in the ability to change; access to resources necessary to perform the new behaviour; and norms and values within the family, community and society that make the behaviour acceptable.
WASH in Behaviour Change
December 2018
Additional details
| Publisher | World Health Organization |
| Themes | Behaviour change, Campaigns |
| Language | English |
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